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Estate Agent Network Introduces Buyer Intent Framework After Analysis Finds Most Second Viewings Produce No Measurable Position Change

Estate Agent Network Introduces Buyer Intent Framework After Analysis Finds Most Second Viewings Produce No Measurable Position Change

A national estate agent network has introduced a Viewing Interest Classification Framework for registered buyers, after analysis of viewing data found that most second viewings failed to produce any measurable change in a buyer’s stated position. The system, which will roll out across member branches from next month, assigns all registered buyers a Viewing Intent Score following each property visit, placing them into one of five categories: Serious Consideration, … Estate Agent Network Introduces Buyer Intent Framework After Analysis Finds Most Second Viewings Produce No Measurable Position ChangeRead more